LAST WEEK OF SALES 🎉

Creative Strategist (Paid Media – Meta & Google)

🚀 Creative Strategist (Paid Media – Meta & Google) | Full-Time

 

About Fuppys


Fuppys is a small growing e-commerce brand, primarily focused on the UK market. We are still a lean and ambitious team, but growing quickly and investing heavily in paid media and creative performance as our main growth levers.


Paid media and creative performance are at the core of our growth strategy. Joining Fuppys now means working close to decision-making, having real ownership, and growing alongside the brand as we scale.

 

🎯 The Role


We’re looking for a performance-driven Creative Strategist to own paid acquisition end-to-end — from creative strategy and media buying to conversion rate optimization (CRO).


This is a high-impact role with autonomy, accountability, and clear growth potential.

 

🧩 Key Responsibilities


Paid Media & Performance


  • Manage, optimize, and scale campaigns across Meta (Facebook & Instagram) and Google Ads
  • Structure full-funnel campaigns (TOF / MOF / BOF)
  • Own budgets and testing priorities
  • Run continuous A/B tests (creatives, audiences, formats)

 

Creative Strategy


  • Define strong marketing angles and conversion-focused messaging
  • Develop high-performing ad concepts
  • Brief and collaborate with designers and video editors
  • Analyze creative performance and iterate quickly

 

CRO & Landing Pages


  • Analyze landing page performance and user behavior
  • Recommend improvements to copy, structure, and CTAs
  • Ensure strong alignment between ads and landing pages
  • Contribute to conversion rate optimization experiments

 

Analysis & Optimization


  • Track KPIs (CPA, ROAS, CTR, conversion rate)
  • Turn insights into actionable improvements
  • Stay up to date with paid media and creative trends

 

🧠 Who We’re Looking For


  • 2–3 years of hands-on experience with Meta Ads and Google Ads
  • Previous experience managing campaigns for an English-speaking DTC brand or market.
  • Strong understanding of acquisition funnels
  • A creative thinker with a performance mindset
  • Comfortable heavy testing, learning, and iterating fast
  • Autonomous, structured, and results-driven
  • Must speak fluent English
  • French is a plus
  • Interest in crafts, DIY/Crochet, or handmade products is a plus

💰 Compensation & Bonuses


  • Competitive base salary, adjusted based on experience
  • Performance-based bonuses tied to key metrics such as:
    • ROAS improvement
    • CPA reduction
    • Scaling of winning campaigns
  • Clear opportunities for salary and responsibility increases as performance and company growth accelerate

 

🎁 What We Offer


  • A high-ownership role in a fast-growing brand
  • Direct impact on revenue and business growth
  • A steep learning curve and fast career progression
  • A performance-driven, low-bureaucracy environment
  • Full-time position
  • 100% remote

 

📝 Hiring Process


Our recruitment process includes 3 to 4 steps, including interviews and a short case study.

 

📩 How to Apply


Please send your CV and relevant experience to:

👉 jobs@fuppys.com

If possible, include examples of campaigns, results, or case studies you’ve worked on.